
Community Strategy design
This service is for ventures who wish to increase acquisition, engagement or loyalty by developing authentic and meaningful connections directly with their customers.
All community-led growth strategies are specific to each client so could include more or less of the following and depend on scale and specific requirements.
Inputs
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Clarification of business goals
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Member deep-dive – their wants and needs
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Community vision and mission
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Design of community offering and architecture
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Technology stack selection
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Development of content and engagement strategy
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Project management of build and roll-out
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Support with any recruitment requirements
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Development of promotional and communications plan
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Internal road-show
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Launch and review
At this stage you decide if on-going support is needed from our team or if it's time for hand-over.
Output
Brand community offering launched and live.
Timeframe
As every strategy is specific to each client it is not possible to give a set timeframe but, we can design something lean and simple in around 3-4 weeks, or for a more in-depth strategy design and build you should expect between 4 - 9 months.
Costs
Again, as each brief is different it is impossible to give a generic price for our services here. Get in touch to have a chat about what you might need. We are confident we offer extremely good value for money as everything we do is viewed through the lens of ROI for our clients.